Sushi On Jones

Raising the profile of this omakase restaurant

Spider was tasked with 6 months to raise the profile and increase bookings for Sushi On Jones - a unique express Omakase tasting menu experience in King’s Cross London
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39m

Brief

Engagement and brand awareness were low.

Approach

We implemented a targeted approach of media and influencer bookings to result in reviews across the press together with food & drinks trends story sell in.

Results

  • 30 pieces of coverage including Mail Online, CN Traveller, Hot Dinners, Country & Townhouse and The Nudge
  • Generated over 39 million editorial opportunities to see
  • Achieved an overall AVE of £75,000

39m

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