39m
Brief
Engagement and brand awareness were low.
Approach
We implemented a targeted approach of media and influencer bookings to result in reviews across the press together with food & drinks trends story sell in.
Results
- 30 pieces of coverage including Mail Online, CN Traveller, Hot Dinners, Country & Townhouse and The Nudge
- Generated over 39 million editorial opportunities to see
- Achieved an overall AVE of £75,000