•We reached every mother on Facebook with a primary school-aged child, showing them content that featured Glenisk’s kids’ yoghurts with key messaging.
•We also reached 1,057,790 fitness & healthy eating fanatics in the country with posts about their protein yoghurt.
•Both products featured enjoyed a double digit rise in sales throughout the campaign.
Glenisk were looking to build their brand awareness in the UAE and highlight their dairy products.
They had three main product focuses in the UAE – their popular protein yoghurt, and their kids’ vanilla and banana yoghurts.
Spider created a series of dark ads that targeted interested people in the UAE who shopped in the stores where the product was available – either online or in store.
For each product, we had unique creatives and a different tailor-made audience.