The Results (in one month)
• 14 pieces of coverage including 4 nationals
• A reach fo 200m+
• A media value ROI of 14:1
In June 2018, Insightec briefed Spider to launch its revolutionary MRI-guided focused ultrasound treatment for Essential Tremor after it received NICE guidance in the UK Spider worked closely with Insightec and the comms team at St Mary’s hospital around a launch event.
We also worked to secure high-calibre media coverage in national and trade media that targeted clinicians
