Createdfrom a passion for food and design, CRANE was founded in 2013 by CharmainPonnuthurai. Since the launch, it has been leading the way in carefully curatedmodern, sustainable, and long-lasting pieces.

Fromhigh-quality cookware for both indoor and outdoor kitchens to luxurioushousehold items, all pieces enable owners to collect lifelong items. The cranecollection centers its values on sustainable production, thoughtful design, andfunctionality where all pieces are to be treasured and not forgotten.

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Spider will be assisting the cookware company by completely transforming their website creating an easier user experience and a more shoppable space. The team drumming up brand awareness by improving their social media channels as well as delivering media profile opportunities on the founder.