The Spider People Series - Jake Baker

Name, Job and Team:

Jake Baker, Intern, B2B/Corporate Division

How long have you been at Spider?

I joined Spider earlier this year as an Intern. This is my first role since graduating from University and I feel as though I have made significant progress. The Corporate team have played such an important role in my development, and I’ve really enjoyed my time here so far.

What is your job role at Spider?

As an intern, my role is essentially to help support the corporate team with a variety of different tasks - from drafting press releases, to updating media lists, and everything in between. It’s fantastic actually how varied the role is. Every task helps me gain knowledge about the PR industry, as well as developing my skills so I can transition to becoming a Junior Account Executive.


What does a typical day look like for you?  

I start the day by catching up on emails and looking for client AOIs. Once I have done this, I work on my to-do list for the day.  Every morning the team regroups on priority actions for the day and then I get stuck into my tasks.

If we go live with a press release, this always takes priority. No day is the same and tasks will come through during the day so my day really does vary. Sometimes I may have tasks leftover so I usually take note and action these as a priority the next day.

What’s the best bit about working here?

I love the environment. By nature, I’m a really quiet person but everyone at Spider really makes an effort to include me. I feel as if I’ve really been integrated into the culture and I’m becoming increasingly confident and comfortable around my colleagues.

The Spider Awards are really cool too, as not only does it recognise people’s achievements from the last month, but everyone is supportive of one another.  

What are you looking to achieve in the next 3+ years?

I feel as though I’ve made huge progress since starting at Spider and I’m keen to keep the momentum going and develop my skills further. I can’t emphasise enough how important this opportunity has been for my self-confidence, and now I really don’t see any limits to what I’m capable of.

I’m trying to take every piece of advice and feedback on board and the goal is to be able to work my way to becoming Junior Account Executive so I can take greater responsibility and play a more active role on the Corporate team. I’m an ambitious individual so in3 years if I’m not already a Senior Account Executive, I’d certainly like to be pushing to become one.


What’s the best campaign you’ve worked on at Spider?

I’m particularly fond of the work by our client, Harrison – a hospitality design agency who work with some big names in the industry. Since joining Spider, I’ve helped achieve a lot of coverage for them. In particular, I’m really pleased with the Chipotle and Burleigh Court campaigns as we secured an abundance of coverage and it was really satisfying to see our efforts rewarded. It’s an even better feeling letting the client know of our success.


What’s been your greatest achievement at Spider?

Without a doubt I’m most proud of the television coverage we achieved for our client 2San. I was responsible for putting together a list of regional titles to contact with their latest press release, which included London Live. With over 3 million viewers, I was really pleased to have played a part in something so significant so early on in my role.

When not at Spider, what do you love doing?

One of my passions is film so most weekends you’ll probably find me at the cinema. There’s just nothing like the atmosphere and it really allows you to become immersed in the film in a way that watching at home can’t.

Additionally, I always try to make time to walk my dog. Not only does it allow me to get out the house, but it’s a great way to detach yourself from the world and clear your head.