Innovative Ideas

Lily’s Kitchen

Pop-Up Doggy Diner

Spider worked with premium pet food company, Lily’s Kitchen to support the new brand and launch new ranges in its bid to secure national retail listings.

Spider dreamed up the concept of launching London’s(probably, the world’s!) first ever Doggy Diner

Set in London’s Pimlico, the Diner opened its doors in the run up to Christmas offering pooches the chance to enjoy some tasty Lily’s Kitchen Treats

Lily’s Kitchen Diner secured over 70 pieces of coverage

Coverage included filming from four different TV stations, national newspapers and even the US media


Lily’s Kitchen got its first listing in Waitrose!

A truly unique retail and leisure venue for the dog about town. Daily Telegraph