An Ode to Avo-toast…

Australian millionaire Tim Gurner recently made a comment that suggested if Millennials want a chance at owning property, they should stop spending money on Instagram’s favourite avocado on toast. As unlikely as I find the idea that all my problems could be solved by...
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The CIPR

I guess we should expect to be standing on the naughty step almost full time in the future if the Chartered Institute of Public Relations goes ahead with its plan this Autumn to take disciplinary action against PR agencies who use AVE as a measurement. Except, this is...
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London Cocktail Week: A Spider Review

With the return of the seventh London Cocktail Week, the Spider consumer team headed down to Spitalfields last week to see if we could spot any up-and-coming trends, experience the different brand activations and, of course, taste a few cocktails along the way! As...
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Welcome to Spider Says

Keep up to date with all things Spider. Our blog combines useful tips and tricks, meaningful industry insights as well as news and updates

How Much Of A Monster Is PR?

How much of a monster is PR?  It’s what we do, it’s how we pay the bills and it’s mostly what we love. But how much are we responsible for the way it can consume people and is it ultimately for the good? At any given time, there are comets fuelled by PR that light up...

AS DAY FOLLOWS NIGHT – THE VIEW FROM LONDON

In the cold light of dawn after the seismic result of the UK referendum, the balls which had been blasted into space are gradually falling to earth and reality is taking hold.  What is done can’t be undone and the truth of this has taken more than a few people by...

Five essential tools for successful PR campaigns

  PR is an incredible – and economical – way of reaching and engaging with an audience. Although the results are well worth the effort, you may find it difficult to know where to start when it comes to carrying out an effective PR strategy. Fortunately there are...

Why I chose Spider PR

Now, more than ever, brands need a PR agency that thinks outside the box to cut through the clutter and set them apart from their competitors. It’s the same for employees. You want to work in an agency that’s forward-thinking, well-respected and committed to helping...

The Most Tempting Poolside Properties

Dive In… Spider PR’s Property Team Picks its Most Temping Poolside Properties There’s no better place to relax and unwind than by a dazzling swimming pool. Whether it’s basking in the sunshine, taking a refreshing dip to cool down, or sipping a cocktail with your toes...

The World of Food And Drink Branding

With a steady stream of new brands emerging and food/drink trends constantly moving the category forward, it has never been more challenging for new brands to make an impact. Crucially, the way consumers perceive a product is very much dependent on how that product is...