West London’s acclaimed restaurant, Sam’s Riverside, was founded in 2019 by renowned restaurateur Sam Harrison.
Moving from strength to strength during difficult times for the hospitality industry, Sam successfully opened Sam’s Larder W6 adjacent to Sam’s Riverside, and most recently opened Sam’s Larder W4 in Chiswick. Customers can visit and choose from a variety of the finest artisan produce, each handpicked by business partner Fanny stocker and Sam himself.
Spider has come on board with a 360 approach to work across PR, social and traditional marketing to assist Sam with the opening of Sam’s Larder W4 and future business expansion support. Spider’s PR and social teams are working together to increase brand awareness through a comprehensive strategy amplifying all activity for Sam’s brand across traditional and digital media. The team will also be working on thought leadership and trade opportunities, supporting Sam’s position as a leader within the hospitality industry.