By clicking “Accept All Cookies”, you agree to the storing of cookies on your device to enhance site navigation, analyze site usage, and assist in our marketing efforts. View our Privacy Policy for more information.
Spider worked with Modibodi in 2022 to help build revenue in the UK through influencer-based activity, whilst also helping to increase overall brand awareness.
Approach
Building a tribe of female body-positive UK-based influencers helped to drive the brand forward and reach new audiences through new product launches and brand campaigns. Each influencer was given a unique discount code to help generate and track redemptions.
Outcomes
A change in content focus on Instagram Reels in Q3 and Q4 helped to deliver an overall 1.5:1 ROI whilst generating 3 million impressions, 160K engagements, and ending the year on a high.
Travel & Lifestyle
Results
Clicks
Reach
160k
Engagements
3 million
Engagement rate
Engagement rate
Reached on social media with targeted ads to reach those who live or work near a store
Brief
Spider worked with Modibodi in 2022 to help build revenue in the UK through influencer-based activity, whilst also helping to increase overall brand awareness.
Approach
Building a tribe of female body-positive UK-based influencers helped to drive the brand forward and reach new audiences through new product launches and brand campaigns. Each influencer was given a unique discount code to help generate and track redemptions.
Result
A change in content focus on Instagram Reels in Q3 and Q4 helped to deliver an overall 1.5:1 ROI whilst generating 3 million impressions, 160K engagements, and ending the year on a high.
